Relationship Marketing
It’s been a wild few years for marketers. In 2018, after Cambridge Analytica practices were revealed, we saw consumers stand up for themselves, advocating...
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Published: Apr 13, 2023
Published: Apr 17, 2023
Venmo Behavior Study
The Venmo Behavior Study explores valuable insights for merchants to consider to reach a broader audience including Venmo customers' financial habits,...
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Published: Apr 13, 2023
2023 Consumer Trends Index
In the past three years, consumers and marketers alike have seen more disruption and transformation in their habits and behaviors than probably in the...
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Published: Apr 03, 2023
How to select the right content management system
Whether you’re looking to centralize your content silos or empower your marketing team to more efficiently create and publish content for all your...
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Published: Mar 21, 2023
Data, Insight, Action: Machine Learning & AI for Marketing Analytics.
It’s easy to see the potential in artificial intelligence (AI) and machine learning (ML) for data analysis. Your team can use these tools to surface...
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Published: Apr 13, 2023
The 2023 Restaurant Industry Forecast
In a world impacted by economic uncertainty and labor shortages, restaurant marketers have a slight advantage when compared to other industries. Previous...
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Procuring a DAM System: RFP Template
Even the largest brands or digital teams may not be familiar with procurement of a digital asset management system, or know where they should begin their...
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Published: Feb 25, 2022
Creative Trends 2022
The seriousness of life during the pandemic has taken its toll. Tired of the mundane and familiar, people are more carefree, high-spirited, and joyful...
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Der Inner Circle Guide zu Omnichannel
Die digital versierten Kunden von heute haben hohe Erwartungen und sind von allen Gruppen am wenigsten loyal. Eine hervorragende CX ist der Schlüssel...
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14 idées de personnalisation novatrices pour le client « digital first »
Avant 2020, la personnalisation client était une belle idée. Cependant, la pandémie mondiale a tout changé. Les clients et...
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Uncovering the realities of today’s digital marketing landscape
Digital marketing is a field that’s constantly evolving and Sitecore is at the forefront of the evolution. One of the ways we keep our fingers on...
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CRM & Manufacturing: Working Hand in Glove
As manufacturers strive to keep pace with customer expectations, sellers are faced with understanding a rapidly evolving portfolio of products, product...
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Published: Jul 05, 2022
Der ultimative CX-Leitfaden für Agenten: Wie man zum "bevorzugten Arbeitgeber" wird und nicht zum Internet-Meme
Sind Ihre Agenten in der Lage, sprachliche und digitale Interaktionen in einer digital-first Omnichannel-Umgebung zu handhaben?
Wir haben...
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Published: Mar 10, 2023
Consumer Trends Index 2023 for Europe
Listening to consumers is more important than marketing to them. And with a looming pan-European recession, this has never been more important. That’s...
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