Marketing Strategy | IT Corporate

Published: May 12, 2023

Integrate, power up workflows, and create better content

In today’s digital economy, enterprise marketers must manage hundreds of thousands—even millions—of assets to meet the demand for new,...

Published: Apr 13, 2023

2023 Consumer Trends Index

In the past three years, consumers and marketers alike have seen more disruption and transformation in their habits and behaviors than probably in the...

Published: May 16, 2023

The Complete Guide to Zero-Party Data in 2023

This paper will show rather than merely tell, taking you through the privacy landscape, the four types of consumer data and how zero-party data is the...

Published: May 16, 2023

Australia & New Zealand Consumer Trends Index 2023

Over the past three years, consumers and marketers across the globe — especially so in Australia and New Zealand — have endured more disruption...

Published: Mar 15, 2023

Agile marketing cheat sheet

Agile is an approach for managing work that emphasizes visibility, collaboration, adaptability, and continuous improvement. It started in software development...

Published: Mar 21, 2023

Data, Insight, Action: Machine Learning & AI for Marketing Analytics.

It’s easy to see the potential in artificial intelligence (AI) and machine learning (ML) for data analysis. Your team can use these tools to surface...

Published: Dec 20, 2022

G2 community reviews ServiceNow App Engine

It’s clear that rapidly building custom apps is vital for creating and taking opportunities for growth. What’s less clear is the tool your...

Published: May 26, 2023

From Production to Screen: The Tech Behind a Video Cloud

You have gathered all the content you need for your video. What is next? How does it go from post-production to millions of devices all over the world?...

Published: Apr 13, 2023

The 2023 Restaurant Industry Forecast

In a world impacted by economic uncertainty and labor shortages, restaurant marketers have a slight advantage when compared to other industries. Previous...