Relationship Marketing
It’s been a wild few years for marketers. In 2018, after Cambridge Analytica practices were revealed, we saw consumers stand up for themselves, advocating...
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Published: Apr 13, 2023
Published: Apr 04, 2023
5 remedies for the top IT pains
Major shifts like hybrid working mean the pressure is on for your IT teams to minimise business-critical incidents. When you break down barriers between...
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Published: May 16, 2023
The Complete Guide to Zero-Party Data in 2023
This paper will show rather than merely tell, taking you through the privacy landscape, the four types of consumer data and how zero-party data is the...
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Published: Apr 03, 2023
Turning dreams into reality- How Qatar National Tourism Council will deliver amazing digital travel experiences with Adobe
Qatar is a country of hidden gems and one that is on a mission to become a leading destination for both regional and global travellers. International flights...
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Published: Apr 03, 2023
How to select the right content management system
Whether you’re looking to centralize your content silos or empower your marketing team to more efficiently create and publish content for all your...
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Genesys voorgeschreven migratie: De kunst van vereenvoudigde migratie met beproefde ROI
Oplossingen voor Customer Experience moeten zorgen dat u de klanten kent, kunt anticiperen op hun wensen en behoeften, en inhoudelijk kunt reageren wanneer...
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Published: Mar 14, 2022
10 Pillars Every Marketing Analytics Tool Must Have
B2B marketing is hard, especially in 2020. You’re competing with a trifecta of black swans (pandemic, recession, and election) for attention, physical...
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Published: Feb 02, 2023
2023 Digital Trends
After two years of seismic behavioural change, we find ourselves in a new world of limitless possibilities, where the way we engage in digital spaces is...
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Published: Jun 30, 2022
2022 State of Customer Experience Technology
Business and technology leaders at companies large and small, across multiple industries, have identified customer satisfaction as a top business priority....
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Published: Dec 20, 2021
Growing Globally
Selling across borders can be a smart way to expand your business. But it comes with many challenges.
Read this guide to discover the...
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Herausragender Kundenservice ist mehr als traditionelles CRM
Über Ihren Kundenservice eröffnen sich einmalige Möglichkeiten, eine hervorragende Kunden-Experience zu bieten. Leider ist traditionelles...
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Europäischer Telekommunikationsanbieter harmonisiert Omnichannel-Retail-Erfahrung
Ein 12-Mrd.-Euro-Telekommunikationsunternehmen bedient 23 Millionen Verbraucher und Unternehmen. PROS vereinheitlichte das Quote-to-Order-System des Unternehmens...
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Published: Mar 14, 2022
6 Easy Ways Your Investment Email Marketing Can Seize Attention
As asset and investment managers, you’re a big part of your clients’ lives — but they always have the choice to take their money elsewhere....
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3 Stakeholder, auf die es bei der Transformation der Kunden-Experience ankommt
Wie Sie auch angesichts unerwarteter Herausforderungen kontinuierliche Verbesserungen erzielen.
Vor dem Hintergrund steigender Kundenerwartungen und...
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